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Saturday, December 28, 2019

I Have Studied Bsc Nutrition With Foundation Degree For...

I have studied BSc Nutrition with foundation degree for four years at South Wales University Newport. The course covered various aspects related to health and nutrition and included a variety of scientific modules. During my time in university I expanded my debating, discussion and presentation skills, and studying modules such as health psychology and applied nutrition have improved my communication and analytical skills. These opportunities have greatly helped develop my capacity for thinking creatively about how to promote healthy lifestyles. I have been a Health Link worker for two years which involves, translating, advocacy, visiting new mothers and creating health checks for patients. As a health link worker I see patients individually as well as in group settings to deliver health services in different languages. I ensure that patients receive the best possible health service and make sure they fully understand their health condition. I worked in a multi-disciplinary team both within the hospital and in the community, which included working with health visitors, midwifes and occupational therapist. I would visit clients in their homes and assist them with meal times, shopping and other daily needs to inspire confidence, encourage them and reassure them. It was a rewarding experience to see the positive impact I had on people’s lives. My skills dealing with difficult situation and people improved and I am able to handle it and show strong ability to achieve agreed

Friday, December 20, 2019

Example - 4792 Words

Procter amp; Gamble: A Case Study Analysis Abstract Procter amp; Gamble is a consumer-goods company that began in 1837 and has grown to be a leader of its industry. It has over 800 brands worldwide, 25 of which generate more than 1 billion dollars in sales, including Tide, Downy, Always, Oral B, Crest, Gillette, Febreze, Swiffer, and Duracell. However, in the last 10 years, Pamp;G has experienced a loss of sales. Through an analysis of the company and its history, its visions and goals, a SWOT analysis, and the Porter’s Five Forces Model, the problems Procter amp; Gamble face will be identified, discussed, and possible solutions and recommendations will be given. Keywords: Procter amp; Gamble, brands, analysis, consumer-goods†¦show more content†¦319). Through the 9 years of Lafley’s leadership, Pamp;G updated â€Å"all of its 200 brands by adding innovative new products† (Dess, Lumpkin, Eisner, amp; McNamara, 2014, pg. C199), including a battery-powered brush called Tide StainBrush, and creating new products, like Crest White Strips. Lafley also changed the belief that all new and innovative products had to be created within Procter amp; Gamble, stressing that many new products should be created elsewhere. This â€Å"’Connect and Develop’ model of innovation† allowed the company â€Å"to get almost 50 percent of its new product ideas from outside the firm† (Dess, Lumpkin, Eisner, amp; McNamara, 2014, pg. C199).Along with continued innovation, Lafley also pushed for Pamp;G â€Å"to move away from basic consumer products such as laundry detergents†, which can easily be â€Å"knocked off by private labels, to higher margin products† (Dess, Lumpkin, Eisner, amp; McNamara, 2014, pg. C199). This included the acquisition of Gillette, Clairol, and Wella, as well as offering designer fragrances through license agreements. When Lafley stepped down as CEO of Pamp;G in 2009, he left McDonald with some problems, including some beyond his control, such as the recession of 2008. Some of these issues include the lack of â€Å"blockbuster† ideas from the Connect and Develop program (however, this program did help to reduce expenses for Pamp;G) and increased competition from companies like Unilever andShow MoreRelatedTheories of Relativity Opinion Essay892 Words   |  4 PagesFirst of all, we can relate because we’re the same age as Dylan. For example, Dylan is 16 when he is kicked out of his house (36) and that is the age that students are in ENG3C. Dylan being the same age as the readers makes the book more interesting to us because we can picture ourselves being the same age as Dylan and trying to survive on the streets. Second of all, Dylan has a lot of trouble with his mother. For example, Dylan has a long history with his mother not being a good mother andRead MoreThis Is My Essay922 Words   |  4 PagesLeah McMunn M1 Ms. Rai ENG1D1 – 09 29 April 2011 An Eventful Journey of Living on the Streets Character traits shape the people we all are. For example, they help us face our fears through courage; they show us right from wrong through responsibility; and they show us who to believe in tough decisions through trust. Dana, the protagonist from Eric Walters’ Sketches, has a tough time learning how to show her traits. However, as a child on the streets Dana fights through manyRead MoreEssay On SQL Injection Execution1131 Words   |  5 Pagesexpected, such as regular characters most people would use to login or communicate in text with the database. Part of the validation process also includes creating a Blacklist (if you will) that are known to harm or manipulate the database. Using the examples in sanitation process. 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Various factors have caused me feelRead MoreExamples Of Nanoscience718 Words   |  3 Pagessunscreens too. Nanostructured catalysts are known and make chemical manufacturing processes more efficient by saving energy and reducing waste. Nano particles can be used to remove the contaminations in the groundwater at a lower cost. There are examples of nanomaterials used in healthcare. Nanoparticles can also be used in the detection and treatment of cancer. Some nanoceramics are used in specific dental implants or to fill holes in disea sed bones, as their mechanical and chemical properties canRead MoreAn Example Of The Imf1621 Words   |  7 PagesAn example of the IMF’s ability to promote strong, stable economies is the case of Jordan. In the 1980s the declining oil prices and the related recessions in the Middle Eastern oil exporting countries was disadvantageous to Jordan. In 1989 Jordan had a 30-35 percent unemployment rate and was having a hard time due to their external debt. This led the authorities to request the country’s first arrangement with the IMF. Economic reforms were a part of the agreement between Jordan and the IMF. JordanRead MoreExample Question1605 Words   |  7 PagesQuantitative method. C.Scientific method. D.Primary method. 4.Job satisfaction, which is an employees’s general attitude toward his or her job, is an example of a(n): A.hypothesis. B.proposition. C.concept. D.abstraction. 5.â€Å"Employees dressed professionally will generate greater sales than those dressed casually† is an example of a: A.theory. B.proposition. C.hypothesis. D.variation. 6. _____ is the logical process of deriving a conclusion about a specific instance based onRead MoreAn Example of an Introduction1608 Words   |  7 PagesAn Example Of An Introduction How to write an Introduction It is the intention of this essay to critically analyse how a manager is able to plan, organise, lead and control the introduction of a self management team at Aerospace Technology Port Melbourne manufacturing plant. Secondly, this essay will also critically analyse how a self managing team leader is able to involve team members in problem identification, team meetings and rostering and strategic thinking and problem solving. Thirdly

Thursday, December 12, 2019

Segmenting Targeting and Positioning in Global Markets

Question: Discuss about the Segmenting Targeting and Positioning in Global Markets. Answer: Introduction: Segmentation, Targeting and Positioning refers to a strategic approach pertaining to modern methods of marketing. It is a marketing model that is made use of in order to assess the kinds of customers and business that the particular company can target and take the advantage of. Segmentation along with targeting can prove to be of increasing help in the creation of marketing communication plan that can help the marketers in prioritizing the propositions. It helps in developing along with delivering of the relevant messages that can help them in engaging with the different kinds of audiences. This approach lays more emphasis on the delivering of the appropriate messages as compared to that of product focused approach. The process of market segmentation helps in identifying the basis revolving around which the segmentation is done and it helps in determining of the important characteristics pertaining to that of the market segment (Schlegelmilch 2016). The market targeting on the other hand helps in the evaluation of the commercial attractiveness in relation to each segment. The product positioning helps in developing the detailed product positioning for serving the different segments. The business to business market is more complex as compared to business to customer unit. The business to business buyer is more rational as compared to that of consumer buyers and the B2B buyers have a tendency of purchasing things that they need. Consumers on the other hand have a tendency of buying things that they want. Segmentation involves the finding of different kinds of customers that have different kind of needs. Naturally Cheeky is the producer of an innovative health drink that is termed as Shrub. The owners of Naturally Cheeky are now exploring different kinds of partnering opportunities for the expansion of the company (Naturallycheeky.com.au 2018). This report focusses on the aspect of segmentation along with that of targeting of Naturally Cheeky. Around 88 % of the consumers believe that the nutritional drinks can help them in maintaining a healthy lifestyle. The consumers in the modern age tend to look for products that can contribute in a positive manner to their healthy lifestyle. The shrubs of Naturally Cheeky are unpasteurized and they contain the beneficial strands of that of proteins along with enzymes. Fresh ingredients are made use of for making the health drinks and spices along with herbs are used in the shrubs. Cold-press extraction is the process that is made use of for making the drinks that helps in preserving the minerals along with the vitamins. The niche customer segment that the marketing team of the company can focus on are the ones who are health-conscious and those who want to adopt a healthier way of life. The people who are involved in some kind of sports activity will be the ideal customers for this health drink as the natural ingredients made use of will help them in invigorating their body and their soul (Pearson 2016). Children also should indulge in health drinks if they are very physically active. Water can prove to be a good source of the liquid and it can help in supplying the fluid without any kind of calories. The dietary pattern of the children should have varieties and Shrub comprises of honey and apple cider vinegar that can provide a huge range of benefits for those who are young. Shrub has got a sweet along with sour flavor that will be able to quench the thirst of the children. The flavours pertaining to Shrub are influenced in a great manner by the ingredients of that of Mother nature. The organic spices are handpicked and it helps in providing one with an original natural touch (Kumar and Reinartz 2016). Stimuli can arise either internally or it may be evoke externally. The marketing stimulus primarily comprises of the four Ps: Product, promotion, price along with that of place. The decisions of the buyers are dependent to a great extent on that of social norms. The rural consumers are very conservative in nature and they would take a long amount of time in order to respond to the health drink (Magids, Zorfas and Leemon 2015). It is more of the urban educated class who are rich who will comprise a large section of the target market of the health Drink called Shrub. The personality of an individual will play a crucial role in defining the reasons of that of buyer behavior. Perception is indicative of the process with the help of which an individual interprets stimuli in order to make a complete picture. The primary motivations for having the health drink are that of comfort, social approval and to live a healthy life. The secondary motives comprise of style, beauty and that of curiosity. Comfort is provided to the sports person by the intake of Shrub who feels rejuvenated after having the health drink (Freeman et al. 2015). The individuals who go to the gym and are very much concerned about the fitness are also the ones who indulge themselves in the pleasure of having Shrub. The refreshing fusion of that of zesty orange, ginger and cinnamon will help in catering to the needs of the urban people who are interested in fitness and sports. The sweetness of honey will make it a favourite among the children and the sources are raw that makes it healt hy for them. The products are all 100 % Australian and they are unpasteurized along with being natural. The marketing team of Naturally Cheeky should focus on the different sports organizations within Australia as the niche target market. There are National Sports Organisations, State Sports Organizations along with that of sports schools where Naturally Cheeky can market their products. The main purpose of the sports organizations is to refrain the sportspersons from having junk foods so that it cannot deter their performance. The primary purpose of having sports drinks is to help the athletes of the high level to re-hydrate during the process of long work-out. The innovative health drink of Naturally Cheeky called Shrub will be able to replace water that is lost during the process of sweating heavily. Shrub contains herbals that can help the sportsmen in enhancing alertness and it helps in their relaxation. Shrub contains organic Ceylon cinnamon that has different kinds of medicinal properties. It also contains organic cloves that provide a sweet aromatic taste to that of the drink ( Spierer, Blanding and Santella 2014). It helps in evoking the essence of that of the sultry tropical climate. The organic mint present in Shrubs can aid in the process of indigestion. It will thus be of great help for the sports organizations to carry out business with that of Naturally Cheeky. Shrub has got a menthol aroma that will act as an appetizer for the people involved within the sports organizations (Kengpol and Wangkananon 2015). There are different organizations related to the beauty industry that can partner with that of Naturally Cheeky. These organizations provide the consumer with different kinds of products along with services that can keep them relaxed. The different spices and herbs that are present in that of Naturally Cheeky can help in keeping the people involved in the beauty industry fit and mentally healthy. A health revolution has started within the beauty industry and the cosmetic brands focus on the aspect of natural ingredients. The dietary regimen of an individual is also responsible for the clear skin and beauty of an individual. People in the present age want products that are non-toxic and are not detrimental for their health (Nielsen 2016). Shrub is composed of organic ginger that adds to the flavor of the shrubs and the medicinal property of ginger can come to be of great use for those who are in the beauty industry. Organic mint acts as a soothing herb that can help in dealing with in digestion. Mint comprises of a tangy fragrance and it has a strong menthol aroma that can act as a great appetizer. It also plays the role of a palate cleanser that can be very advantageous for that of the beauty industry (Ashurst 2016). It is of crucial importance that one stays hydrated when one is doing exercise. Ordinary water can act as a good choice as a drink but the energy drinks can help an individual in regaining energy. It has been seen that one can consume more of the drink if it is found to be flavoured (Pearson 2016). Naturally Cheeky can partner with the fitness organizations along with that of the gyms present within Australia in order to supply them with their natural drinks. The different kind of range of drinks that are offered by Naturally Cheeky like Cheeky Pair, Ginger Red, Minty Blonde, Troppo Blonde and seasonal range can help the ones doing exercise in staying hydrated and refreshed. Suncorp Bank Cost of Being Fit Report has shown that the Australians spend around $ billion within a year on that of gym membership along with sports equipment. The fitness organizations are growing in Australia at a steady pace and hence the partnership with Naturally Cheeky can provide the members of the fitnes s institutions with the energy drinks that they can have after the completion of exercise. The energy drinks can pave the way for certain risks like that of high blood pressure along with vomiting. The high sugar content of the energy drinks can prove to be injurious for the health of an individual. The spices along with herbs that are present in the Shrub will act as therapeutic food for the persons who are concerned about the fitness regimen (Wang, Soyama and Luo 2016). The delicious flavours along with aromas will help in enriching the taste of the drink and the health benefits of the drink will prove to be greatly useful for those who are concerned about their health. Australian honey is also made use of in the drink that is 100 % natural. The balance between sweet and sour that is provided by that of raw money will prove to be fruitful for the people who go into these fitness institutions (Azagba, Langille and Asbridge 2014). The honey that is consumed today is processed and fi ltered from that of the hive whereas raw honey preserves the bee pollen that has incredible nutritional values. The health powers of that of raw honey is immense and can benefit the people who are involved in the health and beauty industry. The motivation needs theory of Maslow mentions that people fulfil the needs on the basis of a five-part priority system. The different needs that compel an individual to try out a particular product or service is that of survival, love- self-actualization, esteem and safety. The consumers would feel motivated to try out a particular product because of their need for esteem along with self-actualization. Positioning and customer behavior Customer behaviour relates to how the people respond to that of products along with services. It is of extreme importance for the managers as focussing on the aspect of the consumers can prove to be effective in relation to the marketing of that of business practice. Understanding the customer behaviour can help the business in coming up with better products along with services and promoting them in an effective manner. Understanding the consumer behaviour is important for Naturally Cheeky as it helps them to focus on the particular target segments on which the company should focus on (Boban et al. 2016). Naturally Cheeky will be able to modify the products on the basis of the demand in the market. Segmentation, targeting and positioning approach can help in the building of a marketing plan that can lead to business profit of that of Naturally Cheeky. It can prove to be helpful in the creation of marketing communication plan that can help the marketers in prioritising propositions. I t can then help in the process of delivering the right messages to that of the audience. References: Ashurst, P.R., 2016.Chemistry and technology of soft drinks and fruit juices. John Wiley Sons. Azagba, S., Langille, D. and Asbridge, M., 2014. An emerging adolescent health risk: caffeinated energy drink consumption patterns among high school students.Preventive Medicine,62, pp.54-59. Boban, M., Stockley, C., Teissedre, P.L., Restani, P., Fradera, U., Stein-Hammer, C. and Ruf, J.C., 2016. Drinking pattern of wine and effects on human health: why should we drink moderately and with meals?.Food function,7(7), pp.2937-2942. Freeman, B., Kelly, B., Vandevijvere, S. and Baur, L., 2015. Young adults: beloved by food and drink marketers and forgotten by public health?.Health promotion international,31(4), pp.954-961. Kengpol, A. and Wangkananon, W., 2015. An assessment of customer contentment for ready-to-drink tea flavor notes using artificial neural networks. InToward sustainable operations of supply chain and logistics systems(pp. 421-434). Springer, Cham. Kumar, V. and Reinartz, W., 2016. Creating enduring customer value.Journal of Marketing,80(6), pp.36-68. Magids, S., Zorfas, A. and Leemon, D., 2015. The new science of customer emotions.Harvard Business Review,76, pp.66-74. Naturallycheeky.com.au (2018).Home - NATURALLY CHEEKY. [online] NATURALLY CHEEKY. Available at: https://naturallycheeky.com.au/ [Accessed 3 Apr. 2018]. Nielsen, K.E., 2016. Health beneficial consumer productsstatus and trends. InDeveloping Food Products for Consumers with Specific Dietary Needs(pp. 15-42). Pearson, S., 2016.Building brands directly: creating business value from customer relationships. Springer. Pearson, S., 2016.Building brands directly: creating business value from customer relationships. Springer. Schlegelmilch, B.B., 2016. Segmenting Targeting and Positioning in Global Markets. InGlobal Marketing Strategy(pp. 63-82). Springer, Cham. Spierer, D.K., Blanding, N. and Santella, A., 2014. Energy drink consumption and associated health behaviors among university students in an urban setting.Journal of community health,39(1), pp.132-138. Wang, T., Soyama, S. and Luo, Y., 2016. Development of a novel functional drink from all natural ingredients using nanotechnology.LWT-Food Science and Technology,73, pp.458-466.

Wednesday, December 4, 2019

A Day in Court Essay Example For Students

A Day in Court Essay I choose for my, â€Å"Day In Court assignment to venture to the Winchester County Circuit Court. It was a brisk, rainy Monday and to my own dismay the courthouse was nearly empty. The only cases in session were in, â€Å"2D† a smaller sized courtroom on the second floor. As I walked in and was met with wary eyes the judge started to call out a list of various names; Robert Delgado Pinto, Brandon Segfurd, Steve Everett, Joseph Holland, and Billy Kessner. I was very curious as to why the judge was calling out these various names. Then I figured out by scanning the courtroom that all the names listed were the civilians in the room waiting nervously to be called up to the stand. This certain Monday in the courthouse only consisted of appeals and recalls unfortunately. The first man called to the front of the room to stand before the judge along with his short Asian attorney was Brandon Segfurd. When Brandon stood before the judge, the judge made him swear an oath, raise his right hand and say, â€Å"I will tell the truth and nothing but the truth so help me god. I couldnt quite understand what the judge was saying, but it sounded as if Brandon’s case was due to a drug charge or DUI I wasnt certain. The judge turned to Brandon with an unflinching stare and asked him why he missed his June 26th court date? (Still not sure what the June 26th apt. was necessarily. ) Then the judge asked Brandon why he missed his ASAP class and ASAP apt. without notifying the judicial system. The next set of questions the judge asked Brandon consisted of, â€Å"Are you employed,† â€Å"What is your current address† â€Å"have you received these letters notifying you of your June 26th apt. â€Å"Where were you living during the time of June 26th? † In response to the serious, somewhat grim judge, the attorney answered with a pathetic cycle of excuses such as â€Å"victim of unexpected attack,† â€Å"financial issues had to change apartments,† â€Å"car crash made my client unaware and bedridden. † The judge didnt care for these silly excuses and said, â€Å"120 days previous jail sentence, 90 days suspended, 30 days served, next. † For the next 2-3 hours these appeals and so called recalls went on and on. The judge didn’t budge on any of the cases where the defendant skipped his previous court appts. Every single time the defendant was sentenced to 30-120 days of jail due to their incompetence. The judge in each appeal or so called â€Å"recall† (I honestly dont know the difference) case started off by making the defendant swear an oath, then asked them what their address was, where they currently live and so forth. The judge then would let the attorney have a rebuttal. The attorney would explain why their client missed his certain apt and ask for no jail time. The judge coldly declined the defendant’s plea each time, to my own amusement. The hot shot Bailiff who was super antsy, and annoyed during these 3 hours would then escort the defendant out of the courtroom Im assuming to transfer them to the Winchester County jail. All in all my experience at the Winchester County Circuit Court was very beneficial interesting. I am a criminal justice major and my goal in life is to end up working in law enforcement so to learn all the nuances of courtroom appeals recalls, and how testimonies work, was very compelling to me. I thought this assignment was very unique and to watch a down to business merciless judge do his thing was awesome.